The Nokian Truck Tyres unit focuses on truck tyres and retreading products for demanding conditions. The core markets lie in the Nordic countries, while the biggest growth opportunities are found in Russia, other CIS countries, as well as Central and Southern Europe.
High-quality truck tyres are developed in Finland and manufactured as outsourced contract manufacturing in plants whose level of quality satisfies the tough requirements of Nokian Tyres. New products, such as the Nokian Hakkapeliitta Truck product range, further improve the first-rate winter tyre selection.
Retreading materials, which are mainly used in truck tyres and tyres for industrial machinery, are manufactured at the plant in Nokia, Finland. Winter treads for truck tyres are our key retreading products.
Successful product development benefits from close and confidential co-operation with transport operators and companies. Tyres – both new and retreaded – must perform reliably, be durable and ensure excellent grip. A low rolling resistance reduces fuel consumption, which is particularly important in professional driving.
Improving market shares in key markets
The truck tyre market was challenging in 2012 in Europe, with demand down by 19% from the previous year. At the end of the year, demand began to grow as a result of the increasing demand for winter tyres. In 2012, net sales for Nokian Truck Tyres and retreading materials were down by 10.9% year-over-year, amounting to EUR 52.9 million. Operating profit and cash flow were at a healthy level.
In the core markets, Nordic countries and Russia, Nokian Tyres’ market share increased due to an improved product range in both premium and standard tyres. The premium winter tyre Hakkapeliitta Truck increased its share of total sales. The unit also continued its expansion to Russia and CIS countries utilising the “Vianor Truck” service concept.