Number one in winter tyres in Nordic countries and Russia
Nokian Tyres is the only tyre manufacturer in the world that focuses on products and services that facilitate safe transportation in northern conditions. The company’s innovative passenger car, truck and heavy duty machinery tyres are mainly marketed in areas that have snow, forest and changing seasons that make driving conditions demanding. Nokian Tyres develops its products aiming at sustainable safety and environmental friendliness throughout the life cycle of the product.
Nokian Hakkapeliitta is a leading winter tyre brand in the Nordic countries and Russia. A quality image based on decades of experience and independent test results, as well as a strong distribution network and logistics expertise are the main competitive advantages behind Nokian Tyres’ market and price leadership.
The products are mainly sold in the replacement market. The Group includes the Vianor tyre chain, which engages in retail and wholesale in Nokian Tyres’ main markets. The company has three own factories in Finland, and in Russia. From 2005 to 2012, Nokian Tyres invested approximately EUR 900 million in the factories that represent the absolute top in the field in terms of productivity and quality.
The company reported net sales in excess of EUR 1.6 billion in 2012 and had 4,039 employees at the end of the year. Nokian Tyres plc’s shares are quoted on NASDAQ OMX in Helsinki.